About Me

Hi, I’m Wairimu Behrens, founder of Behrens Copy.

I help B2B and B2C businesses strengthen their messaging through strategic, personality-led and conversion-focused copy.

Specialising in website copy, email marketing copy, social media copy, brand messaging, and copy reviews and refinements that improve clarity, consistency, and the customer experience.

With a background in marketing and sales, I understand customer behaviour and use those insights to write clear, persuasive, human-centered copy that informs, engages, and inspires action.

Beyond individual projects, I enjoy building long-term partnerships with brands looking for ongoing copywriting and marketing support.

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šŸŒ Based in South Africa | Working with brands worldwide

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Services

🌐 Website Copy

Home, About, Services, Contact, FAQs & Website Rewrites.

šŸ“§ Email Marketing Copy

Welcome Email Flows, Promotional Emails , Seasonal Promotional Emails, & Product Launch Emails, Sale, New Arrivals & Limited-time Offers

šŸ“± Social Media Copy

Captions and campaign copy for organic marketing.

šŸ’¬ Brand Messaging

Brand messaging, value propositions, tone of voice & messaging refinement.

šŸ” Copy Reviews & Refinement

Strategic reviews of your website, emails, social media, or marketing copy with actionable recommendations and refinement to improve clarity, consistency, customer experience, and conversions.

My Process

Portfolio

Testimonials