About Me

Hi, I’m Wairimu Behrens, founder of Behrens Copy.

I help B2C e-commerce and lifestyle brands increase revenue and build stronger customer relationships through strategic email marketing.

I specialise in high-converting welcome flows and promotional emails that turn subscribers into loyal customers — from first impression to long-term loyalty.

With a background in sales, I understand customer behaviour and use those insights to write clear, persuasive, human-centered copy that drives action.

Beyond individual projects, I enjoy building long-term partnerships with brands looking for ongoing email marketing support.

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🌍 Based in South Africa | Working with brands worldwide

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Services

Welcome Email Flows

Strategic email sequences that introduce your brand, build trust, and convert new subscribers into customers.

Promotional Emails

High-converting emails for product launches, special offers, and seasonal promotions — written to drive clicks and sales.

My Process

Portfolio

Founding Client Package

As Behrens Copy launches, I'm offering a founding client rate on my welcome email flow, plus a complimentary promotional email for a limited number of founding clients.

Founding Client Rate: ZAR 3 000 | USD 183 (40% off)